Each finished piece shows multiple drafts to show how the logo evolved. |
Example of the artist statement attached to each piece. This one goes with the image above it. |
For this project, each student created a personal logo. We started out by talking about famous logos and discussing similarities between them. We decided that most logos are fairly simple and that sometimes logos evolve over time as people become more familiar with them.
I was incredibly impressed with the outcome of this project. My students came up with some amazing logos. Students used the design process to help them come up with their final logos. They started with thumbnail sketches before conducting peer reviews, making a second draft, discussing their work in a class critique, and making the final version. I had them include parts of their first and second drafts along with their final logo to show the progression of their idea. I will definitely be doing this project again next year.
Please feel free to use my lesson plan!
6 comments:
Nice lesson, nice results! Definitely a keeper!
What were some of the best examples of logos you showed them ? I am building my prezi presentation now.
I just did a google image search for logos. There were good individual examples as well as images that included 20 or more different logos. If you give me your email address, I can send you the images I used.
Very impressive, Zach! Your students really "got"it! Thanks for sharing your lesson plan, too.
:)Pat
Hey Zach! Just saw your comment, you can send it to tartseam@yahoo.com
After initial contact, I'll provide my work email for any future emailings. Thanks!
I'll take any digital presentations you have too! I love your blog and am going to try this project. We are having a career day at school and this is perfect. Thanks! Stephanie snoon@mpcsd.org
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